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EXPERIENCE

 

The Cementbloc | User Experience Director     4.2013~present
Leading user experience process and discipline within agency by defining and evangelizing the practice across all client teams. Propose modern, experience-centric products to clients to help broaden the client-customer relationship. Help bring mobile-centricity to product planning. Grow UX practice into a 5m+ practice within 2 years.

 

Publicis Kaplan  Thaler | User Experience Director     3.2012~4.2013
Manage a small team of UX and UI designers with a Creative Director for the company's pharma and financial vertical. Main clients are Janus and Merck. The team has seen a 200% growth since inception.


NBCUniversal | User Experience Director     3.2011~3.2012
Joining the team right after a major facelift and rebranding of iVillage in order to realize the new brand and business focus across the web and mobile platforms. Leading the holistic view of user experience across the iVillage ecosystem as well as envisioning and supervising the development of new mobile apps.


Polo Ralph Lauren | User Experience Director     1.2011~3.2011

Consulting role at an expansion phase. Position the new "World of RL" website based on user research and global feedback. Direct user research approach and analysis on RL.com and upcoming clubmonaco.com. Expand navigation and overall experience on current web properties for seven new brand launches between summer and fall.


Clear Channel Radio - Digital  | User Experience Lead      6.2010~12.2011

Spearheading the user experience practice for iheartradio apps across all mobile platforms. iPad app gained Apple recognition and became a duo development effort. Also involved with digital radio integration user experience, online and other partnerships. Platforms: iPad, iPhone, Android, Mac, PC, WinMo, Web.


barnesandnoble.com     5.2009~ 6.2010
User Experience Lead, owning and spearheading the user experience vision for  barnesandnoble.com's nook apps, across the entire bn ecosystem. Platforms supported includes iPad, iPhone, Android, Mac, PC, and WinMo.


freelance consultant   1995 ~ 2009

Provide information strategy, interface design & branding services. Clients include the Robert Wood Johnson Foundation, the Wall Street Journal and Gensler.


thecementbloc  2.2009~ 5.2009
Senior Interaction Designer focusing on the pharmaceutical industry. Clients include Johnson & Johnson, Medicis and Basilea.

 

iconNicholson  5.2005~ 12.2008
Senior Information Architect. Part of the core client service team for Valspar, responsible for the overall Web strategy and vision. Valspar received The Webby Awards, Omni intermedia awards, and the Effie Awards.

Also mentor other Information Architects, specialize in productive relationships with designers and content strategists.

Clients include Valspar, Chicago Humanity Festivals, MasterCard, EMI and Novartis. Also participate in emerging technology, cutting edge projects such as NRF, where we created a functional smart wine store using RFID technology.

neo design group   2001 ~ 5.2005
Leading information architect and technology consultant on long-term data and usability-intensive projects for Pequot Capital, International Paper, Ringling Brothers and Barnum & Bailey, and other diverse clients. Also manage interactive projects, ongoing consultations, programming, and design.

razorfish   1999 ~ 2001
Senior information architect working for long-term clients such as Schwab.com, JP Morgan, and Discoverystore.com. Specialty was data-intensive projects that required a strong information concept and strategy. Conducted brainstorming and usability sessions, created flow charts and schematics, and determined functional specifications.

watersdesign   1995 ~ 1999
Senior designer and team leader on interactive projects. Lead designer for watersdesign.com which won Webawards for 2 consecutive years. Clients include: IBM, L.P. Thebault, MTA, The Wall Street Journal, and PriceWaterHouseCoopers.

cheryl ann johnson designs   1995
siren design   1994 ~ 1995


AWARDS
The Webby Awards   2008
The Omni Intermedia Awards   2008
The Effie Awards   2008
Web Awards Judge  1998 - 2008
Web Awards Best of Industry  1998
Web Awards Outstanding Web Achievement  1999 – 2008
Scholastic Gold Key Awards and Winsor & Newton Award  1990


ACTIVITIES
Webaward Judge, 1998 ~ 2007

Information Architecture Institute IA Mentor 

 


CAREER HIGHLIGHTS
 

World of Ralph Lauren
Help launched and position the World of Ralph Lauren and help transforming it from a artist's vision to a marketing and news disseminating machine.

Valspar
Lead information architect for valspar.com as part of an ambitious rebranding campaign. Won the Webby awards, Omni intermedia awards, and Effie Awards.

Retirement Forecaster
Analyzed and architected the first online tool that uses a revolutionary forecasting engine, developed by Charles Schwab.

Rocketrainer
Architected, branded, and designed this ambitious online tool that enables indepth remote coaching for triathletes.

Ringling Brothers and Barnum & Bailey presents Circusfit
Conceptualized, defined and architected this innovative national program that fights childhood obesity.


 

EDUCATION
Parsons School of Design  MFA (Credits), Design and Technology, 2001
Parsons School of Design  BFA Illustration, 1994  

 

SKILLS
software

Adobe Creative Suites, QuarkXPress, Director, Flash, AfterEffects, Dreamweaver, Homesite, Office, Visio.

 

off the record

Violin, piano, mixed martial arts.

 

Download my resume in Word format